Template-Type: ReDIF-Paper 1.0 Author-Name: Pau Balart Author-Name-First: Pau Author-Name-Last: Balart Author-Name: Agustin Casas Author-Name-First: Agustin Author-Name-Last: Casas Author-Name: Orestis Troumpounis Author-Name-First: Orestis Author-Name-Last: Troumpounis Title: Technological change, campaign spending and polarization Abstract: We focus on changes in technology and campaign management to study the documented simultaneous increase in campaign spending and polarization. In our model, some voters are ideological while others are impressionable. If the distribution of voters between types is endogenous and depends on parties' platform choices, our results show that a) an increase in the effectiveness of electoral advertising or a decrease in the electorate's political awareness, surely increases polarization and may also increase campaign spending, while b) a decrease in the cost of advertising
does not affect neither polarization nor spending. Creation-Date: 2019 File-URL: http://www.lancaster.ac.uk/media/lancaster-university/content-assets/documents/lums/economics/working-papers/LancasterWP2019_015.pdf File-Format: application/pdf Number: 269238020 Classification-JEL: D72 Keywords: electoral competition, campaign spending, impressionable voters, semiorder lexicographic preferences Handle: RePEc:lan:wpaper:269238020